Just recently when starting the bike completely cold the fuel pump runs and when it stops I'll crank it for a few seconds and she won't fire. The fuel pump then runs again.
Now, if I try cranking it again no joy, however if I turn the ignition off and back on (once or twice) and then crank it will fire finally (but not quick).
No hot start issue at all. Fires right up.
What does this sound like? Fouled plugs? Fuel filter? Battery on the way out?