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Triumph, Models & Dealers Talk about what Triumph and their agents are up to.

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Old 09-21-2005, 09:34 PM   #1 (permalink)
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I see that Triumph has the Bonneville racing series. Does the factory sponsor a Superbike (or other race venue) team? I think it sure would help with market penetration and resale value.
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Old 09-21-2005, 10:33 PM   #2 (permalink)
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> Does the factory sponsor a Superbike (or other race venue) team?

No. They had an arrangement with the Valmoto team for a time, when they had great hopes for the Daytona 600, but with only limited success.

> I think it sure would help with market penetration...

Not a concern for Triumph. Their growth plan is modest, and they're more than meeting it without the expense and the continual pressure to produce a machine that wins often enough to hold everyone's attention.

> ...and resale value.

Not sure how you figure that one.
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