You can't kill rumors that easily, Soren. Not even with silver bullets and wooden stakes.

Some folks are already convincing themselves that (insert the top item on their wish list here) will be a mid-season surprise.
Of course, there might be one. But if so, it won't be any more than one, so lots of folks will be disappointed all over again and the talk will shift to next fall.
If we could just harness all that energy for the good of mankind....